Our evening includes the presentation of the 2010 Australian Distinguished Service Award. Join your fellow industry members in recognising and celebrating those who have truly contributed to our industry.

Our morning speakers will offer some refreshing options for marketing and retailing during turbulent times. They'll identify innovative growth opportunities to allow you to lead your business toward a robust future. The "Hymanator" is back with his "Retail Rescue Kit for Challenging Times." Join us!

Tony Gattari is a retail, sales, and marketing guru. He achieved great success with Harvey Norman. He is a business educator whose practical, real-life, and enthusiastic style make him an ideal speaker for all audiences. Known as a "doer," Tony is also a powerful business speaker who has educated thousands of business owners around the world. He is the coauthor of "Pillars of Business Success" and "Marketing Success," and he has contributed as a key author to "Secrets of Top Sales Professionals Exposed" and "Secrets of Marketing Experts Exposed." Gattari also has articles read by more than 200,000 people every month. He has starred in several business training products and has also created and presented a business building program on Pay TV.

Be there for the exciting announcement of the PMA Young Achiever and the recognition of these outstanding young people who are the future of our industry

Back by popular demand, this session brings you at least five new proven ideas that fit your business - guaranteed. If this is your first idea exchange, come with an open mind to hear what's actually working for Australian retailers. Bring an idea to share. You'll soon see why this session ranks so high among PMA attendees who use what they learn as an immediate business-building springboard

Retailers have to be more creative than ever in their product offerings to make up for lost revenue from prints. Customised products are the hottest things going right now. Learn from leading creative minds what they're selling and how they're doing it. We'll look at:

• The mechanics of photo gifting and ROI.
• Marketing delights in photo gifting
• Evolution of digital products

Public admitted at 2:00 p.m.

Matthew will be delivering a must-see presentation centred around building value into the category for retailers and manufacturers alike, through better meeting the needs of consumers. Matthew will be drawing on his extensive experience, having worked with some of the world’s largest retailers. He will be addressing a number of issues affecting his industry and how they have been overcome, such as:

• Driving industry sales and efficiency while improving customer satisfaction
• Better partnerships to reduce costs
• Utilising consumer segmentation and positioning to differentiate from competitors

Throughout his presentation, Matthew will be drawing parallels to the photo industry.

Finding the new products at PMA Australia 2010 can be a big task. Australian retailers and buyers have combed the stands to identify and share what they think will be the big profit generators this year. If you need to know where the market is going and what's hot, this is a must-attend session!

Join us for socializing, sharing, spirits, and fun. The winners of the PICA Golden Tripod Award and PICA Dealer of the Year will be announced.

Our key suppliers will no doubt explore the transformative impact of imaging technology and visual communication at every level of society - businesses, homes, and communities. They will provide their own company insights with license to include their own product and promotions as they see fit. They may preview advances in photo kiosks, smart phones, mobile networking, and the next dimension of imaging - 3D. Join us as we look at innovative uses of visual communication through their eyes. (This is a supplier session - subject matter may vary accordingly by supplier).

All welcome.